Colour enriches our lives in both subtle and powerful ways. We get an instant feel of a room as soon as we enter it, and that feeling can be anything from cosy to clinical, or from peppy to calm. The office is no different....
Continue Reading
There are many elements that make up a brand, from your brand name, slogan or tagline, and unique value proposition to visual identities such as your logo, font, color palette, and product packaging. Advertising themes or scripts, distinct smells, music, or sounds are also brand...
Continue Reading
As we all step carefully back into the world, we will need to shift our behaviours, interactions, and ways of moving through spaces. When implemented thoughtfully, signage and wayfinding graphics can encourage practices to help people navigate this new world....
Continue Reading
Here is a checklist of signage and graphics type to use for communicating COVID-19 spread prevention messages....
Continue Reading
Brand photography involves the use of specific imagery, that will appear on websites, in brochures, and most importantly on social media....
Continue Reading
Your brand photography can be used to tell a stronger, more cohesive story about what makes your organization unique....
Continue Reading
At its deepest level, photography is simply a medium for telling a story. It’s a way to connect with your customers on a deeper level and create affinity that goes beyond your brand name or logo. As human beings, we’re all attuned to visuals, processing...
Continue Reading
It's normal to feel stress when faced with staying indoors and interacting less with people, especially when that is added to the underlying stress of worrying whether you will catch the virus. ...
Continue Reading
Design affects virtually all aspects of customer and brand experience, from product development to customer service, we believe good design is the cornerstone of a thriving brand. ...
Continue Reading
Design touches upon many different parts of a business. From the classic human-machine interactions, AI, behavioural economics, and engineering psychology, not to mention innovation and the development of new business models. ...
Continue Reading